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Child panels explained: how they differ from a regular panel

A child panel is a lightweight panel that runs on your services. How it works, why resellers want one, and what it means for you.

As your panel grows, some customers will want to resell your services under their own brand. A child panel gives them exactly that.

What a child panel is

A child panel is a full SMM panel with its own domain, branding and customers — but its only provider is your panel. Every order placed on it is forwarded to you through your API.

How it differs from a regular panel

Regular panel Child panel
Providers Any number Only the parent panel
Cost to run Full platform plan Usually lower
Setup Connect and test providers Ready as soon as it's linked
Best for Independent businesses Resellers starting out

Why resellers want one

It's the quickest way to launch a branded panel: no provider research, no API setup, just their prices and their customers.

Why it's good for you

Every child panel is a reseller that brings you orders. You earn on the difference between your price to them and your cost, and they do the marketing.

Things to decide

  • The price you charge child-panel owners for your services
  • Support: who handles the end customers' questions (usually the child-panel owner)
  • Rules for how your services may be advertised
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